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Subject: Hot toys of the year, year-by-year: The '60s

Written By: yelimsexa on 02/02/10 at 10:25 am

Note: all prices given in 2008 dollars.

-Many space-themed toys are popular this year. Some of these include an electric computing machine with reasoning "brain", a playroom tape recorder, microscope with group viewer, a radiation finder, an astro base and minature extruding plant that turns out plastic girders.
-Civil War costumes in preporation for that war's centennial and Ben Hur toys were still popular from 1959.
-A big highlight that year was a transistor radio without an ear piece.
-One electric train toy included a car designed for pickle transportation and a train which carries a rock launcher, a submarine and a helicopter.
-Electric racing cars with racing tracks were also very popular that year as well. But they were expensive for their time (the equivalent of $250 today).
-Plastic building blocks with hieroglyphics
-A Saucy Walker doll with a special walking mechanism ($215)
-A "junior-sized" juke box made of plastic, lighting up when a record plays.
-An Allison prop-jet model engine with workable gears.


-The emphasis on science continues for most newer toys; many science kits enable children to assemple reproductions of famous inventions, such as Bell's telephone, Edison's light bulb, and Hero's steam turbine.
The Civil War centennial tribute continues with the board games American Heritage Civl War and Chancel
-The Jackie Kennedy doll is released.
-An increase interest among girls for train sets.
-Think-atron, a robot-like miniture IBM-type machine, answers "true" or "false" to an arraw of questions and answers right out of the Book Of Knowledge.
-Rockets, missles, and jet planes continue to be wildly popular and would remain so for the remainder of the decade.
-New career-focused toys include a transistor, electricity, and electronic "labs".
-Ken, Barbie's boyfriend debuts.
-Cindy Bear, Yogi Bear's girlfriend doll.
-Three-dimenstional doll houses
-Jump ropes become mechanized.

(I will be adding more years later on in this post).

Subject: Re: Hot toys of the year, year-by-year: The '60s

Written By: Cautious Lip on 02/07/10 at 10:38 am


The Slinky was invented in 1943 by Richard James and first sold by Gimbal's Department stores in 1945. In 1960 Richard James gave all his money to a religious cult and moved to Bolivia. In 1962 his wife Betty James, reorganized the company, began an advertising campaign and gave us the Slinky we know today.

Subject: Re: Hot toys of the year, year-by-year: The '60s

Written By: yelimsexa on 02/09/10 at 7:38 pm

1963: A good year for toy buying as prices generally at or below 1962 levels.
-A digital computer (quite geeky for '63, isn't it?) can solve problems for early education
-An operating sand hopper
-A cannon that only fires when a command is spoken
-Race cars which criss-cross and leap through the air.
-Westinghouse introduces a life-like doll whose voice (a transitor radio hidden in her body) "speaks' by remote control.

-Basically an anything goes year for toys, with some back-to-basics movements returning. Still, there were new trends.
-Battery-operated trucks and road equipment that picks up objects are popular sellers.
-Skateboards are big in warmer regions.
-Electronic Tru-Vue projector, displaying bright sides of various kids' characters.
-A "vroom" motor which attaches to any bicycle or tricycle and makes a noise like a motorcycle.
-Portable transistor tape recorders ($17)

One thing why the 1960s were a great decade for toys, of course, is the Baby Boomers bringing more people to buy. As the 60s became the '70s, toy sales slumped thanks to Generation X becoming the prime toy-buying audience.

Subject: Re: Hot toys of the year, year-by-year: The '60s

Written By: CatwomanofV on 02/13/10 at 11:55 am


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