inthe00s
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Subject: Women driving 'casual game' boom

Written By: ChuckyG on 08/24/07 at 3:23 pm

http://www.mercurynews.com/business/ci_6695921?nclick_check=1


Subject: Re: Women driving 'casual game' boom

Written By: Red Ant on 08/24/07 at 3:50 pm


http://www.mercurynews.com/business/ci_6695921?nclick_check=1




Looks like you need to be registered to view that article.

Ant

Subject: Re: Women driving 'casual game' boom

Written By: ChuckyG on 08/24/07 at 4:07 pm


Looks like you need to be registered to view that article.

Ant


strange, I wasn't registered the first time I viewed it.

BugMeNot works fine on that site though.

brief summary of article:

You might think the face of one of the hottest areas in gaming right now is a young male in his 20s who owns the latest supercharged gaming system from Microsoft or Sony - or both.

But you'd be wrong.

Instead, the epitome of the new-era gamer is a woman in her late 30s or early 40s who plays on an average PC.

Yes, the video game industry seems to have been turned on its head

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